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Profile
| Research fields | Business Administration |
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| Keywords | Space Optimization, Customer Personalization, Showrooming, Digital Marketing, In-Store Marketing |
Current contact address
| Country | Germany |
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| City | Berlin |
| Institution | Accenture |
| Institute | Digital Interactive |
Host during sponsorship
| Thorsten De Boer | Consumer Goods & Retail, Roland Berger Strategy Consultants GmbH, München |
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| Start of initial sponsorship | 01/10/2016 |
Programme(s)
| 2016 | German Chancellor Fellowship Programme for prospective leaders from India |
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